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E-Mail-Vergleich: Klaviyo vs Drip

Diese Seiten bewerten Tools nach operativer Nutzbarkeit: Wie schnell ist ein Workflow live, wie gut skaliert Segmentierung, und wo entstehen versteckte Kosten?

Sequenzy passt besonders gut zu SaaS- und Abo-Produkten, weil Abrechnungsereignisse nativ in Kampagnen, Transaktionsmails und Umsatzattribution einfließen.

KlaviyoDripSequenzy
Preis$20/mo$39/mo$19/mo
EinsatzgebietE-commerce brands and online storesE-commerce brands wanting CRM + emailSaaS startups tracking revenue

Klaviyo

Klaviyo has established itself as the gold standard for e-commerce email marketing, and for good reason. The platform's deep integrations with Shopify, WooCommerce, BigCommerce, and other e-commerce platforms mean it understands your customers' purchase behavior at a granular level. This enables segmentation and automation that simply is not possible with generic email tools. If you sell products online, Klaviyo speaks your language.

Drip

Drip has reinvented itself as an e-commerce-focused CRM and marketing automation platform, and in that niche, it performs exceptionally well. The platform understands e-commerce workflows intimately, with pre-built automations for cart abandonment, post-purchase sequences, browse abandonment, win-back campaigns, and more. If you run an online store, Drip speaks your language and accelerates your time to results.

Sequenzy

Sequenzy passt besonders gut zu SaaS- und Abo-Produkten, weil Abrechnungsereignisse nativ in Kampagnen, Transaktionsmails und Umsatzattribution einfließen.